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CBS Sports has unveiled a new iPhone and iPod touch app that will reach a surprisingly large sports audience that is frequently overlooked in the mobile realm – college football fans.

Although there is no shortage of apps for professional baseball, football, basketball, and even hockey, college sports apps have now been given a great push from an entity with the clout and coverage potential of CBS Sports.

CBS Sports announced today that it will provide a live stream for the full 2009 Southeastern Conference college football slate, beginning this weekend with Arkansas going head-to-head with Alabama.

Naturally, the CBS Sports: College app, which was developed with MobiTV and is priced at $9.99, offers all the vital game stats and facts you could want as an overlay during the video simulcast.

Also included:

  • FBS college football scoreboard
  • Gamecenters for Top 25 showdowns
  • Polls
  • Latest news
  • Current team standings

This news is a welcome announcement to advertisers who have been looking for a bigger mobile venue to reach college sports fans.

In the next few weeks alone, CBS Sports: College will stream more than a dozen live SEC contests.